“What do you say?”

Every parent I know has used this phrase to prompt their child to “remember their manners” and say, “Thank you.”

You’ve probably uttered it yourself.

The act of expressing gratitude is universally practiced when it applies to kids receiving birthday presents at a party or even a cookie from Grandma. It’s a social gesture we take for granted in our personal lives …

But business is another story.

NOT all businesses have official Thank You campaigns to show gratitude and thank clients and customers. Many more do now than used to, but it’s still not ...